Our Privacy Promise

Last Updated: July 24, 2025

Just like you protect your little one, we are committed to protecting your privacy. Our goal is to be a resource you can trust, and that starts with being transparent about how we handle information.

The Information We Collect

We keep things simple and minimal. We are a nonprofit organization dedicated to providing information, not collecting it. The only data we look at is related to how our website is used, so we can make it better for you.

• Google Analytics: We use Google Analytics to understand how visitors interact with our site. This helps us see which resources are most helpful and where we can improve. This tool collects data such as your general location, how you found our site, and which pages you visit. This information is anonymized and helps us see trends, not individual activity.
• Click Information: We may track clicks on the links to external resources. This helps us understand what content is most valuable to our community and ensures our curated links are working and relevant. We do not collect any personal information through this process.

What We DON'T Do

• We do not use cookies to track your personal browsing habits across the web.
• We do not collect personal information like your name, email address, or phone number.
• We do not sell or share any data with third-party advertisers. We are, and always will be, ad-free.

Your Privacy is Our Policy

Our mission is to support you on your parenting journey. That means providing a safe, secure, and private online space. We handle the limited data we collect with the utmost care, just as you would with anything for your baby.

If you have any questions about our privacy practices, please feel free to reach out. We're here to help.